Oticon Intent™

Step into a world of vibrant hearing and living.

Focus your energy on what truly matters to you with Oticon's groundbreaking advancements in sound quality and personalization.

Discover Oticon Intent™

What if there was a hearing aid that understood what you wanted to listen to?
New sensor-driven BrainHearing™ technology uses your movements, the environment, and the conversation around you to recognize what you want and need to listen to, adapting seamlessly to deliver truly personalized support.

Engage with clarity
Enhances and balances the full spectrum of sound, so you can embrace conversations with understanding.
Engage with comfort
Seamlessly adapts to your surroundings, making listening feel more effortless and comfortable.
Engage with confidence
Trained to mimic how the brain learns sound,¹ the smart technology inside Oticon Intent™ helps conversations flow naturally.

First impressions of Oticon Intent

Hear what our Chief Audiologist, Dr. Leslie Soiles, had to say about the new Intent hearing aids. Dr. Soiles has worn hearing aids her entire life.

Book my complimentary demo**

Have a complimentary demo of the new Oticon Intent™

Try Oticon's next-generation hearing aids. Groundbreaking speech clarity - Enhanced listening comfort - Breakthrough sensor technology.

Complete the form below to book a complimentary demo of the new Oticon Intent™.

Question 1 of 1
Have you had a hearing aid before?

Step 1 of 6

The most popular technology and features in Oticon Intent™

The outstanding innovation inside Oticon Intent helps keep you at your best.
Live fully and intentionally with a next-generation hearing solution designed to fit seamlessly into your life.

Intuitive listening experience
New and improved built-in AI makes it easier than ever to stay connected to your world. With Oticon Intent, communicating feels organic and intuitive.

Made to fit you – everywhere
The world's first user-intent sensors recognize what you want and need to listen to in each moment and adapt, so you can stay focused on what matters most to you.²

Illustration of bran icon
Supports the brain's way of working

Research tells us that the brain needs access to the full sound scene to naturally make sense of sounds,³ so Oticon Intent™ opens it up and uniquely balances it for you.

Handles disruptive noises
Using two innovative stabilization features, you don't have to worry about your hair, glasses, the wind, or other disruptive sounds affecting your sound quality.⁴,
Discreet, rechargeable, and powerful
Oticon Intent™ may be small and compact, but its rechargeable battery packs a punch. This discreet powerhouse gives users up to 20 hours of battery life and recharges fast.
Illustration of mobile device
Control at your fingertips
Easily control and personalize your hearing aids, find them if they're lost, take calls and connect to your devices, and chat with a hearing care expert with the Oticon Companion app.

Effortlessly engage with breakthrough 4D sensors

Traditional hearing aids understand sound, but not the person listening to the sound. This isn't ideal, since listening needs vary person to person - even in the same sound environment.

Oticon Intent™ was designed differently. Using breakthrough sensors that recognize and adapt to what you want and need to listen to, you can receive seamless personalization all day long.

How the technology works:
Sensors pick up on your movements, interaction cues, and details from the 360º sound scene around you to better understand how you wish to engage, instinctively adapting to deliver the right support for each moment.

Book a complimentary demo  Compare models

Your hearing is unique. Your hearing solution can be, too.

As experts in hearing care, we take Oticon Intent's personalization abilities to the next level.

At HearingLife, we've reimagined hearing care to be the opposite of one-size-fits-all. Your hearing solution is meant to be an extension of your lifestyle, so we personalize the latest technology to fit right in. Our personal approach involves getting to know your communication needs and wishes, providing thorough and personalized counseling, conducting a comprehensive hearing evaluation, fine-tuning your hearing aids, and providing ongoing care and support to ensure you are receiving the ideal hearing experience for you.

Find a hearing center near you About HearingLife

Oticon Intent is available in nine colors to match your hair color, skin tone or unique style -  Silver, Silver Grey, Steel Grey, Diamond Black, Chestnut Brown, Terracotta, Honey Beige, Chroma Beige, Sky Blue

3 reasons to choose HearingLife

Experts in hearing care
Experts in hearing care
Our licensed hearing professionals conduct comprehensive hearing assessments with same-day results.

Experts in hearing care

Quality hearing aid solutions
We offer a broad selection of the latest digital hearing aids from industry-leading manufacturers.

Quality hearing aid solutions

AfterCare Program
As a HearingLife customer, you will receive complimentary non-rechargeable batteries, adjustments, cleaning, repair services and more, for the life of your hearing device.

AfterCare Program


  1. Santurette, et al. (2020). Oticon More clinical evidence. Oticon Whitepaper.
  2. Brændgaard/Zapata-Rodríguez et al. (2024). 4D Sensor technology and Deep Neural Network 2.0 in Oticon Intent™. Technical review and evaluation. Oticon whitepaper.
  3. O’Sullivan, J., et al. (2019)
  4. Gade et al. (2023). Wind & Handling Stabilizer – Evidence and user benefits. Oticon Whitepaper.
  5. Santurette et al. (2023). SuddenSound Stabilizer – Evidence and user benefits. Oticon Whitepaper.

‡Expected use time for rechargeable battery depends on use pattern, active feature set, hearing loss, sound environment, battery age and use of wireless accessories